The perfect salon booking page: a 12-point checklist
Your booking page is your shop window, price list and receptionist in one. Walk through this checklist and count your score.
- A cover photo that shows your actual work or space — not stock
- Your logo and brand colour, so the page feels like you
- Every service with a clear name, duration and price
- Team photos and short bios — people book people
- A portfolio gallery (before/after works wonders)
- Client reviews, with a line saying how they get there
- Address with the area name clients search for
- Gift cards for the friend who doesn't know what to book
- Passes or packages for regulars
- Mobile-first layout — 80%+ of beauty bookings happen on a phone
- Clear cancellation policy shown before checkout
- Instant confirmation email with a manage-booking link
Every item on this list is built into a free Slotora booking page — including reviews that only a booked guest can leave, through their own personal link, and automatic confirmation emails in the client's own language.
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